Leadership
Embracing the New Digital Front Door - Welcome Begins Before the Parking Lot
What if the first impression of your church no longer happens at the door, but on the phone in someone’s hand?
Jul 19
Marc Estes
What if the first impression of your church no longer happens at the door, but on the phone in someone’s hand?
What if the clearest evidence of our mission is not what we say we value, but what we are willing to fund to advance it?
People have become more hesitant to engage with traditional institutions, including churches. This change calls for a fresh approach: one that leverages technology to create multiple touchpoints before individuals even consider stepping into a church. Discover where the 12 Touchpoint Rule comes into play.